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The real estate market’s “Silver Ten” comes to an end: Second-hand residential transactions in key 18 cities increased by 17.5% year-on-year, and Shanghai hit a new high for the same period in six years

The “Silver Ten” period has come to an end, and the property markets in various regions are showing a differentiated and repairing pattern. Among them, second-hand housing transactions in hotspot cities remained resilient and hit a new high for the same period; sales in 100 cities declined year-on-year in the uneven new housing market, but first-tier cities have maintained overall growth since the second quarter.

Second-hand housing transactions in core cities remain resilient

Monitoring data from the China Index Research Institute shows that the activity of the second-hand housing market continues to run at a high level, with 116,000 second-hand housing sales in key 18 cities, a year-on-year increase of 17.5%. Judging from cumulative data, from January to October, 1.23 million second-hand residential units were sold in key 18 cities, a year-on-year increase of 7.3%.

In terms of cities, as the demand-side policy effects continue to take effect, the second-hand housing market in core cities such as Beijing, Shanghai, and Shenzhen has maintained a high level of activity year-on-year.

According to statistics from the official website of the Beijing Municipal Housing and Urban-Rural Development Commission, Beijing Lianjia Research Institute showed that in October, the number of second-hand housing online signings in Beijing was 13,081 units. Although it fell by 17% month-on-month, it increased by 8.2% year-on-year.

Leng Hui, an analyst at Beijing Lianjia Research Institute, pointed out that the month-on-month decrease in the number of online signatures was mainly affected by statistical factors. The number of working days in October was less than in normal months, and the month-on-month decrease in the number of online signatures is normal. In fact, the popularity of the second-hand housing market in October increased compared with September, and the actual number of Lianjia contracts signed increased slightly month-on-month.

If the cycle is lengthened, according to statistics from the Centaline Real Estate Research Institute, a total of 150,344 second-hand housing units were signed online in Beijing in the first ten months of this year, an increase of 5.4% over the same period last year. Zhang Dawei, chief analyst of Centaline Real Estate, believes that single-month data fluctuations cannot conceal the overall trend. The overall transaction volume of second-hand housing in Beijing is higher than last year.

In terms of price, data from the Beijing Lianjia Research Institute shows that Beijing’s second-hand residential transaction prices were generally stable in October, with transaction prices in most urban areas remaining stable or slightly fluctuating.

Shanghai delivered a report card of “increased year-on-month”. Data disclosed by the Shanghai Housing Authority shows that in October, Shanghai’s second-hand housing transactions were 22,300 units, an increase of 6% month-on-month and a year-on-year increase of 34%, setting a new high for the same period in the past six years. Since November last year, excluding February during the Spring Festival holiday, the monthly transaction volume of second-hand houses in Shanghai has stabilized at more than 20,000 units for one consecutive year, and the single-month transaction volume has maintained positive growth year-on-year for eight consecutive months. Transactions are particularly active on weekends, with an average daily transaction volume of about 1,300 units, a 15% increase from the average daily transaction volume on weekends in September.

The total number of listings also entered a downward channel. Since October 2025, the total number of second-hand housing listings in Shanghai has shown a downward trend. As of the end of October this year, it was approximately 166,000 units, 42,000 units less than the highest value in September last year.

Monitoring data from the Shanghai Lianjia Research Institute also shows that Shanghai’s second-hand housing transactions have achieved steady growth in volume and price, with a solid bottom. Rigid demand was at the bottom in October, and the proportion of listings with a value of less than 3 million rebounded; the listing sales cycle accelerated, with the average transaction cycle of 78.1 days, the lowest in the past three years.

Shenzhen’s second-hand housing market remains stable based on the “Golden Nine” high level. Monitoring data from the Le Youjia Research Center shows that 4,361 second-hand housing units were signed online in Shenzhen in October, down 2% month-on-month and up 4% year-on-year. The continuous positive growth year-on-year shows that the basic demand is relatively solid.

In terms of transaction structure, the Shenzhen property market’s rigid demand support characteristics were further strengthened in October: the proportion of transactions in the total price segment below 3 million has remained stable at more than 31% for two consecutive months; the proportion of transactions in the 3-5 million range accounted for 31.3%, a significant increase of 1.3 percentage points month-on-month. The proportion of sales above 15 million fell by 0.5 percentage point, and the proportion of high-price segments fell slightly.

In terms of price, the increase in the proportion of mid-to-low-price housing stock has structurally lowered the average price. In October, the average transaction price of second-hand residential properties in Shenzhen was 56,400 yuan/square meter, down 3.3% month-on-month.

Frontline improvement projects continue to develop

The new home market as a whole shows a trend of “weakness in the market and growth in the front line”. According to preliminary statistics from the China Index Research Institute, from January to October, the sales area of ​​new homes in 100 cities fell by approximately 11% year-on-year, and the sales decline has narrowed since the second quarter. Looking at October alone, the sales area of ​​new homes in 100 cities fell by approximately 15% year-on-year; first-tier cities have maintained overall growth since the second quarter.

Statistics from the Shanghai Housing Authority show that in October this year, Shanghai’s first-hand housing transaction area was 470,000 square meters, a year-on-year increase of 20%; excluding the National Day holiday, the average daily transaction area increased by 5% compared with September.

Judging from the weekly performance, Shanghai’s new home transactions experienced a spike at the end of the month. According to data from Shanghai Centaline Real Estate, from October 26 to November 1, the transaction area of ​​new commercial residential buildings was 169,700 square meters, an increase of 61.47% month-on-month, with the transaction volume focusing on Pudong, Baoshan, and Qingpu.

Lu Wenxi, a market analyst at Shanghai Zhongyuan Real Estate, said that as the supply side increased in volume in the second half of October, transactions continued to rebound, leading to a tail-off at the end of the month. In his view, in addition to first-renovation products, the popularity of tens of millions of improvement projects has increased simultaneously, and the market has shown a bullish trend. At the same time, a number of foreign investment banks have issued research reports that have raised expectations for rising housing prices in Shanghai and Shenzhen, helping buyers speed up their home purchase decisions.

Beijing’s new home sales also bucked the trend and rose slightly. Statistics from the Centaline Real Estate Research Institute show that in October, 4,753 new commercial residential units were signed online in Beijing, a slight increase of 1.7% from the previous month, continuing the popularity since September. In the first ten months, a total of 37,939 units of new commercial housing were signed online, a year-on-year increase of 8.4%. The cumulative transactions of new and second-hand houses both outperformed the same period last year.

According to Zhang Dawei, the supply structure of new houses in Beijing has continued to be optimized in the past two years. The proportion of improved projects and low-density products in the fourth to fifth rings has increased. Developers have made a fuss about “good houses” and product strength has become the core competitiveness. Superimposed mortgage interest rates are at a low level, the replacement chain is open, and the demand for improvement is continuously activated. The online signing of new homes in October increased slightly from the previous month, indicating that the purchasing power of the improved customer base is still being released. Judging from the transaction structure of the property market, the current market is not a general rise, but a “structural repair” market. Second-hand houses that are just in demand can be sold by exchanging price for volume, while improving new houses can meet the upgrade demand by product strength. The two lines run in parallel, and together they have supported the basic market of double year-on-year growth.

Looking at the Shenzhen market, data monitoring from the Leyoujia Research Center shows that in October, 1,431 first-hand residential units in Shenzhen were pre-sold online, and 1,165 units were currently sold online, for a total of 2,596 units, a slight increase of 0.1% month-on-month and a year-on-year decrease of 2.0%. Among them, existing sales accounted for 44.9%, a slight decrease of 0.7 percentage points from the previous month, but it has remained at a high range of more than 42% for three consecutive months. Existing housing projects are still one of the mainstream choices in the current market.

In terms of front-end store contract signings, Leyoujia store data shows that the number of first-hand residential contracts in October increased by 43% year-on-year and fell by 17% month-on-month; the number of second-hand residential contracts increased by 23% year-on-year and fell by 8% month-on-month. The number of first- and second-hand contracts in October was the second highest in the same period in the past seven years, second only to October 2024. The release of demand brought about by the “8·28 New Deal” and mortgage interest discounts is still continuing.

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